1. Offer an email course, multipart report or a free subscription to your ezine in your resource box.
Have your readers come to your site to get your report, course or subscription to your ezine so that they'll be able to see what your site has to offer them.
If you use your resource box to promote your ezine, provide a sample issue or an archive of your past issues on your site to get more of your visitors to subscribe.
2. Participate in article swaps.
You could run another publishers f~ree to reprint article in your ezine in exchange for the same.
You could also write a new article to run exclusively in the other publisher's ezine in exchange for her writing a new original article to be published in your ezine.
In addition, you could post other article writers' articles on your site in exchange for them posting your articles on their sites.
This will help you to get more reciprocal links and also help you to increase your repeat traffic by keeping your site updated with new content.
